It seemed like only yesterday I posited that the Rams would be smart to follow in the footsteps of the Blues, in terms of coming up with innovative ways to reconnect with fans. In fact, it was yesterday.
I’m sure you know where I’m going with this …
Today, via Facebook, the Rams announced an open competition for fans to help them name their new mascot.
The horrifying evidence after the break…
You can almost hear the art director’s meeting taking place. “Let’s make him cuddly, but strong! Aggressive, but not too scary! Full of spirit! But not too spirited, if you know what I mean (lolz)!”
And we can already name at least half of the name suggestions that are going to come flooding in.
Rammer. Ramsey. Rambo. Ramses. Rambunctious. Rammy.
But I think we should go another route. In honor of our team’s recently departed unofficial mascot… I propose we name him Richie.